Media development in the Emirates...a research into the Emirates’ media journey and its role in society
70 AED
70 AED
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Media development in the Emirates: It deals with one of the most prominent vital sectors that contributed and continues to contribute to the process of construction and development in the United Arab Emirates. It is clear that this book came as a result of the rich professional experiences and diverse knowledge of its author, who witnessed the development of this sector and interacted with national efforts to develop it and advance it towards The best. There is no doubt that the media sector in the United Arab Emirates is one of the basic pillars on which the Union State was built during a half-century of impressive civilizational achievements in various fields. The media in the country has always been an honest voice for the nation, defending its issues and positions, publishing its achievements, strengthening its national identity, and contributing to consolidating the Union State and its lofty national and humanitarian values. During the past fifty years, the media sector in the UAE has developed steadily to occupy a leading position in the region, not only in the number of media outlets operating in the country, but also in the quality of media practices that applied the highest professional standards in dealing with media affairs, not only in the field of Employing the latest technologies and methodologies in content creation and distribution, and in the field of strengthening relations with members of the public, and even in the field of developing a national and global media model capable of responding to the fluctuations of times, and producing new tools for innovation in communication and interaction with the public within a framework of mutual respect and trust.
Since her childhood, Yusra Mardini’s dream was to become a professional swimmer and represent Syria in Olympic sports tournaments, but the intensification of the battles in Damascus in 2015 reduced her dream to just survival. Like tens of thousands of Syrians dreaming of living in peace, Yusra set off with her sister Sarah, and some of their relatives, on the terrible asylum journey to Europe, carrying with them their dreams of a safe life and resuming professional swimming, but in the middle of the trip between Turkey and Greece, the rubber boat’s engine stopped working. Work, and the boat loaded with passengers began to sink, and despite their many attempts to call for help, no one responded to them. Seventeen-year-old Yusra, her sister, and some other passengers jumped off the boat. To lose weight, they swam with it until they reached Greece, after which the sisters continued their dangerous journey overland to Germany. From swimming to save her life and the lives of her friends, to swimming with a dream of an Olympic medal, Yusra tells her extraordinary story from a refugee fleeing a war-torn country to an Olympian in the 2016 Summer Olympics in Brazil. ***** Yousra, we could not be more proud of you for your courage, your ability to resist difficulties, and for the wonderful example you set for children everywhere. Former US President Barack Obama
