Fifteen years after his military coup and his control of power, General Bionche decides to respond to popular and international pressure and hold a presidential referendum that determines his fate. The Minister of the Interior summons advertising expert and former detainee Adrian Bettini. To convince him to lead the campaign to make Pyoncé a success, the leader of the opposition coalition consisting of sixteen discordant parties proposes to Bettini a crazy idea: running the election campaign for the “No” campaign, which is embodied only in a short television advertisement.
Instead of the usual focus on the massacres, detainees, and the horrors of the past period, Bettini suggests that the title of the campaign be: Joy is Coming. Will a fifteen-minute announcement succeed in overthrowing a dictatorial rule that lasted fifteen years?
In an optimistic, poetic style, Scarmetta tells a true struggle story of hope and joy, in the darkest of times, in a country longing for freedom.
Between the covers of this novel is a love story in a time of war that has no time or place.
But it is the product of humanity's struggle since time immemorial, a struggle between good and evil, human greed, and a love that settled between two hearts that refused to die even after their separation.
تدور العادة السابعة في كتاب “العادات السبع للناس الأكثر فعالية” للكاتب ستيفن كوفي حول التجديد الذاتي والتحسين المستمر. تركز هذه العادة على الاستثمار في النمو الشخصي وتطوير القدرات الذاتية باستمرار. وتشجعنا على العمل على أنفسنا وتحسين مهاراتنا وتطوير قدراتنا بالقراءة، والتعلم المستمر، والتدريب، والتجارب الجديدة.
