Fifteen years after his military coup and his control of power, General Bionche decides to respond to popular and international pressure and hold a presidential referendum that determines his fate. The Minister of the Interior summons advertising expert and former detainee Adrian Bettini. To convince him to lead the campaign to make Pyoncé a success, the leader of the opposition coalition consisting of sixteen discordant parties proposes to Bettini a crazy idea: running the election campaign for the “No” campaign, which is embodied only in a short television advertisement.
Instead of the usual focus on the massacres, detainees, and the horrors of the past period, Bettini suggests that the title of the campaign be: Joy is Coming. Will a fifteen-minute announcement succeed in overthrowing a dictatorial rule that lasted fifteen years?
In an optimistic, poetic style, Scarmetta tells a true struggle story of hope and joy, in the darkest of times, in a country longing for freedom.
I Didn't Fail is a book on development and motivation that deals with the first period of a graduate's life and all the frustrations and stumbles he may experience, as well as a change in thought and orientation, and achieving career and life success. It deals with the era between 2002-2009, here I discovered; Endurance, perseverance and never despair. Written in 2009 and printed in 2015.
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